Wealth Maximiser appoints Challenger agency Mr Wolf as lead creative agency
Sydney challenger agency Mr Wolf appointed as the lead creative partner for Wealth Maximiser, a pioneering financial services platform...
Author: Michael Stevenson
Is Pharma Advertising Sick? A Challenger Brand Cure
Pharma marketing plays it safe while other industries innovate. See how Challenger Brand theory can fix pharma's stale, risk-averse advertising....
SFI appoints Mr Wolf for Challenger thinking in Pharma
Kicking off our twelth year as Mr Wolf with an exciting new win, bringing Challenger Brand thinking to the pharma space with SFI Health....
Mr Wolf tackles sleep epidemic in new Challenger Campaign for Breville
Challenger agency Mr Wolf launches latest campaign for Breville Air Purifiers, carving out a new segment by identifying close link between sleep and clean air....
Getting us one step closer to YES
Mr Wolf's Voice referendum film uses Closing the Gap data, not rhetoric, to make its case. A true story told through the numbers that matter....
NobleOak unveils latest campaign from Indie Challenger Brand Agency Mr Wolf
Building on its first NobleOak campaign's sales and lead-gen success, challenger agency Mr Wolf has launched the brand's latest work....
Green Energy Firm Nectr launches first work via Indie Challenger Agency Mr Wolf
Renewable energy company Nectr launches a multi-channel campaign to challenger existing market players and position Nectr as the greener future of energy....
Nectr’s ‘Can you feel the buzz?’ via Challenger Agency Mr Wolf
Nectr launches a multi-channel campaign by Mr Wolf to challenge existing market players and position themselves as the greener, cleaner future of energy....
Three new account wins for Mr Wolf – Australia’s leading Challenger Brand Agency
Independent challenger agency Mr Wolf has won three new pieces of business – Grey Goose Vodka (a Bacardi Brand), McWilliam’s Wines, and Best Health Solutions....
GoGet says goodbye to car monogamy with Mr Wolf Challenger campaign
Car share company GoGet launches a new national campaign, shortly after appointing creative challenger-brand agency Mr Wolf as agency of record....