Rugby World Cup time and it was the opportunity for well wishers to get behind a team that before the tournament not many people were tipping to get too far.
(okay, so maybe there was a little bit of an incentive to raise awareness of the sponsorship and increase good will towards the Taylors Brand. And yes it did give us a platform to crow about Taylors Estate Shiraz winning the Best Shiraz award – have you seen how many medals it’s won!)
Client: Taylors Wines
Tags: Branding, Print